STRANGER THINGS VR OCULUS TV

But there’s hope, according to the Netflix business chief: Whiteley repeated several times that Netflix is “not biased” against virtual reality in any way, but says that the company hasn’t “seen the really compelling creative ideas” needed to take VR mainstream. And if there’s demand there then it will grow.” He continued: “If we see consumer demand we see uptake for it, we’ll do more of it. What do we think will work? We’ve got great ideas, and then we’ll test them and the data will decide whether that’s something we lean into or not.” We go back to the fundamental culture within Netflix, around testing and learning.

“It’s one of the things that, along with a myriad of other ideas, we will begin to test and see if there’s consumer uptake, and uptake in the creative industries. Speaking to Trusted Reviews at a Vodafone Passes event on the future of digital content, Christopher Whiteley, Director of Business Development for EMEA at Netflix, said the company will test VR content going forward. Today, however, a senior Netflix executive lifted the veil on the company’s views around VR content, and gave us a glimpse of what to expect from the company going forward. But the company has largely remained coy about the next generation of digital content: virtual reality.

STRANGER THINGS VR OCULUS TV

There’s no denying it: Netflix has mastered two-dimensional TV shows and movies, churning out hundreds of original productions to over 100 million paying subscribers globally. Netflix has revealed its take on virtual reality to Trusted Reviews, and suggested that Stranger Things season three being filmed in VR would be “a really interesting conversation”.

Stranger things vr oculus